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What was the biggest barrier you faced starting KATC?

The biggest barrier I faced starting ktc was myself. I'm someone who's very one-track minded and doesn't like to take on new things, so it took me a while to accept the change of adding a new business onto the existing brand.
 
Transcript: "What was the biggest barrier you faced starting KATC? So, you know, from a surface level, I didn't really have a barrier. And the reason I say that is because when I started KATC, it was already, you know, well-established business. Lots of clientele, making a lot of money. I was, you know, there was nothing that was stopping me from rebranding other than myself. So, KTC was, it was, it came from the fact that it created, when I created my Instagram page, which was Kids in the City, and it was created so that I can kind of put my teamwork on another, you know, sector of Instagram. It blew up, and it blew up really fast just because of word of mouth from my existing clientele that I kind of grew up with. And they were calling for Kids in the City, but we ran into the phone, Arduilla Photography. So, it was just creating so much confusion that we just decided, you know what, let's just rebrand and just call the business, you know, Kids in the City. And KTC is just the acronym for Kids in the City, Kids and the City. But that was never like the plan. I just kind of like ran with it. But so, I guess in the end, the answer to this would be the biggest barrier, honestly, is me. I'm somebody who's very, very one-track minded, especially when things are going well. I don't like take on new things because I tend to like rock the boat. And because I'm so one-track minded, I sometimes like leave one thing, concentrate and grow on another thing just because I'm just so analytical with it all. I'm even going through that right now because I, you know, again, just being really lucky and blessed to have things fall in my lap. I'm got a business, a branding business where I'm photographing adults. A lot of people don't know it, but it's pretty big and we are about to start a new business on that. And again, just me, you know, somebody who doesn't accept change very, very easily. I've got to rebrand. So, not rebrand, but add to the brand. So, the biggest barrier, it's me."
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What was the biggest barrier you faced starting KATC?

The biggest barrier I faced starting ktc was myself. I'm someone who's very one-track minded and doesn't like to take on new things, so it took me a while to accept the change of adding a new business onto the existing brand.
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Do you work on your own as a freelance, or are you part of a company, or parented with specific businesses?

I'm freelance and I've been this way for 20 years. I prefer to be in charge and never worked as an assistant or second shooter. Working on my own helped me trust my gut and create my own style of photography.
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Any tips on how to manage a client that is also a photographer?

When managing a client who is also a photographer, remember that they know what it takes to get the images that they want. Try to look at it from their perspective and understand why they hired you. Allow them to be the client and do your best to create the images for them.
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Is it better to reach out to existing clients to offer additional services or spend time finding new clients?

Both maintaining your existing client base and finding new clients are equally important for a portrait photographer. You should do both in order to keep your referrals high and the business afloat.
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What are your thoughts on client satisfaction follow-up or surveys?

I personally don't use client satisfaction surveys because I prefer to keep a hands-on relationship with my clients and talk to them directly. However, if it's something that you feel is good for your business then go for it as it all depends on your personality and the style of your brand.
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What drove you to start KATC?

Kids in the City, which is now known as Ka TC, started out of a personal Instagram page. When teenagers started requesting photos of themselves to be posted on the page, the founder decided to create a separate page dedicated to her photography business. After rebranding to Kids in the City, the business grew overnight and was quickly adapted to the changing market.