Yes, pro triathletes make enough money from sponsorship and prize money, especially if they are the very best in the world. Transcript: "Between sponsorship and prize money, do pro triathletes make enough money? Well, I think the very, very best in the world do. I think they get looked after very well from endorsements. And I think the prize money is there. If you're winning and winning often, and you're making a strong six figure, if not, potentially, a seven figure career, if you're the very best in the world. So yes, I think the pro triathletes do make a good living, if they are towards the very top, the pointy end of the sport."
Yes, pro triathletes make enough money from sponsorship and prize money, especially if they are the very best in the world.
There is a big debate about sponsorships in professional triathlons as the amount of athletes and competition has increased. Top athletes seem to be doing better with sponsorships, but it is still a struggle for many lower level athletes. Professional Triathlon organizations are helping out by offering huge prize purses and bonuses at the end of the year to the top 100 athletes.
The situation for triathletes is getting a lot better thanks to the Professional Triathletes Organization (PTO). They are introducing proper prize money, ranking systems and sponsorships, which are now allowing triathletes to make a professional living.
The top few percent of athletes in the sport receive good pay, but there is a huge gap between them and the rest. Prize money has increased, but it focuses on the short course athletes and not the long distance ones. There is still a lack of equal sponsorship and contracts between male and female athletes, as well as a massive disparity between the top athletes and the rest. It will take a few generations for the sport to really develop.